IF YOU are an Aldi fan, you’ve come to the right place.
After all, what is there not to like – cheap food, cute home bits and amazing beauty products – it’s everything and more if you ask us.
Aldi’s famous ‘middle aisle’ continues to leave us impressed on a regular basis, but if you struggle to find the raved-about items plastered all over TikTok, fear not, we’ve got you covered.
We spoke to an Aldi insider and got all the gossip on how to make your shopping experience all that bit better.
The Aldi employee spilled the beans on how to bag a bargain, tips on how to get products before anyone else, the best day to shop, plus a tease of what’s coming up in the next few months.
So if you’re a fan of Aldi’s beauty buys that often go viral on TikTok, here’s how you can make sure you bag them quickly.
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How to bag a beauty bargain at Aldi
We all want to bag a bargain – right?
Well thanks to the Aldi insider, here’s how: “At Aldi, we’re really focused on offering amazing low prices every day.
“From our everyday exclusive range to limited edition Specialbuys, our beauty products come at a fantastic price point compared to competitors.
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“For example, our Caviar Cream could save shoppers 98% (£432.01) compared to La Prairie, whilst our upcoming Vitamin C Brightening Serum has a whopping saving of 91% (£51.01) compared to Ole Henriksen.
“A little insight that some might not know about, is that sometimes our beauty products are available in an online only bundle – giving shoppers the opportunity to try the range with just one click!”
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How to get the beauty range before anyone else
If you are fed up with seeing something you like on TiKTok, getting down to your local Aldi and it being sold out, we feel your pain.
But there will be no more of that, as the Aldi employee explained: “While our everyday range is available in the beauty aisle all year round, the beauty market is fast moving and innovative, and we have mirrored this and delivered some surprising products as Specialbuys.
“That means once they’re gone, they’re gone!
“Products such as Honey Bath Nectar, Caviar Cream and recently, the sought after Bonded Haircare range, can be found in the middle aisle of Aldi on a Thursday and Sunday – much to the excitement of beauty savvy shoppers.
“This innovation keeps us modern, keeps us relevant and gives us something to really be proud of.
“A top tip is to pre-order products online the Sunday before the range is due to go on sale – that way shoppers can get their hands on the very latest limited-edition beauty launches before their on-sale date.
“Shoppers can also sign up to the weekly newsletter to be one of the first to hear about anything new.”
The most popular Lacura products
If you haven’t tried any of Aldi’s Lacura beauty range and aren’t sure where to start, the Aldi insider gives us the low-down of the most popular products.
The insider added: “Since launching in 2002, Aldi’s Health and Beauty brand, Lacura, has launched a huge range of affordable products that have gone on to become cult favourites of beauty lovers nationwide.
“Hero products within the core range, including the Caviar Day and Night Creams (£6.99 each), continue to prove extremely popular with shoppers, receiving 658 five-star reviews and continued media coverage.
“As well as our classic best sellers, we’ve noticed a huge demand for our on-trend Specialbuy products, offering solutions for savvy beauty lovers looking to try out cutting-edge ingredients without the designer price tag.
“We’re anticipating the upcoming launch of our on-trend Vitamin C and Premium Makeup ranges to be a huge hit this Autumn.
“We also plan to return the extremely popular vegan-friendly Bonded Haircare range this Christmas after it sold out in a matter of days.”
The launches can we look forward to
And if that’s not enough for you, and you want to know what beauty products are coming out soon, here’s your exclusive.
The Aldi insider continued: “Skinimalism was a huge trend for 2021 and looks set to continue.
“We are launching the new Vitamin C range and a line-up of lightly formulated makeup buys which will help shoppers embrace natural ingredients and healthy-looking complexions.
“Last year’s popular Premium Skincare range is also returning this November, with a new Vitamin C & Turmeric Serum addition.
“We are also launching our first-ever Caviar Gold range which is enriched with collagen and protein to help combat the signs of ageing; consumers are seeking natural ingredients that help defend and provide a glowing look.
“These new products are launching following the success of our core Caviar range and compared to similar products by La Prairie, we expect this to be a hit with shoppers.
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“This Christmas, we have a number of lines returning off the back of their cult following as well as various gift sets of our favourite 2022 launches.
“Earlier this year, we launched the His Reign Men’s Fragrance which had a saving of 98% compared to Aventus Creed – we’re excited to share that we’re returning this with a women’s alternative for the festive season.”
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